Currently running two stores in London and the latest store located in NYC Other Criteria originally began as a publishing company created by Damien Hirst, Hugh Allan, Frank Dunphy with creative directorship from Jason Beard. The company evolved into an established art store destination with offbeat gifts, art, books, jewerly, tees, home decoration and knick-knacks, some mass-produced, others exclusive, and limited artist-made creations. You can check out works by Jeff Koons, Gary Hume, Damien Hirst, Tracey Emin, Banksy, Raymond Pettibon and Cindy Sherman among others. The company prides itself on partnerships with the world’s leading fabricators and printers.
The NYC located Other Criteria store has taken over the lower half of the Gagosian Store. The new space features distinctive pieces from the collection, including limited edition prints previously unseen in the US, alongside the ‘Hallucinatory Head’ and ‘Transcendent Head’, the iconic skulls created as the unpredictable result of the now famous and highly sought after ‘Spin’ painting technique developed by Hirst.
“We’re all about working with artists to make things that they want to create and other people want to buy. It’s as simple as walking in to the shop, or clicking through the website, and buying it there and then. It shouldn’t intimidate anyone”, Damien Hirst.
All merchandise is currently available through the company website as well as the the three shops: www.othercriteria.com
Other Criteria, New Bond Street
36 New Bond Street, London
+44 20 7629 5800
Other Criteria, Hinde Street
14 Hinde Street, London
+44 20 7935 5550
Other Criteria, NYC @ Gagosian Gallery
988 Madison Avenue.
New York, NY 10075
212 744 9200